MEDIA RELEASE
For immediate release
TELEVISION SUPERSTAR, GRANT DENYER, JOINS JUST CUTS™ FOR ANOTHER YEAR AS BRAND AMBASSADOR
Just Cuts™, the largest hairdressing company in the southern hemisphere, proudly announces the appointment of television superstar, Grant Denyer, as their official brand ambassador for 2016.
A long-time Just Cuts™ Client, Grant joins the brand again after the success of his ambassador role in 2015. Just Cuts™ will also sponsor the racing car driver in the 2016 CAMS Australian GT Championship.
Easily relatable, approachable and down-to-earth, Grand embodies the brand’s values and appeals to everyday Australians, much like Just Cuts™.
“My relationship with Just Cuts™ dates back to 1999 when the brand sponsored my first ever car race at Bathurst. In many ways, they were responsible for kick starting my racing career and have backed me from the very start. I’m thrilled to be able carry on our partnership in my official role as brand ambassador”, says Grant of the commitment.
“And I’m proud to be more than just an ambassador – I’ve been a loyal Client of my local Bathurst salon for years!”, he adds.
“Grant is someone all our Clients can associate with – he’s likeable, has strong family values and is nationally recognisable from television shows like Family Feud and The Great Australian Spelling Bee. He is incredibly well-renowned within the car racing community as well, making him the perfect fit for our brand”, says Denis McFadden, founder and CEO of Just Cuts™.
Launching his ambassador role from Friday April 22nd, Grant will lend his face to a range of brand marketing, visual merchandising and advertising. He will also make a number of appearances at salons across the country, with dates to be announced on the Just Cuts™ Facebook page.
After first sponsoring Grant when he began his professional racing career in 1999, Just Cuts™ has proudly supported the star since and are now his main sponsor for the 2016 CAMS Australian GT Championship. The Just Cuts™ logo is proudly displayed on Grant’s racing car, racing suit and helmet in all his races.
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For further information, high res imagery and to organise a photo or interview with Denis McFadden or Grant Denyer, please contact:
Vanessa Debreczeni
Just Cuts™ Brand and Communications Manager
+61(2) 9527 5444 or vanessa@justcuts
You can also download a PDF version of this release by clicking on the attachment below.